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xy magazine
2002-2003 | eric
XY is a popular American magazine focussed on gay youth and culture. In addition to my duties as magazine editor, I transformed xy.com from a brochureware site to a true community portal for young gay men worldwide.
In addition to magazine articles and other editorial content, I created a unique "Peeps" personals system and Places Guide, provided free of charge to help young gays [stranded in Smalltown, USA] connect with one another.
The site, like the magazine, explodes with colorful glossy images.
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A popular part of the Peeps personals system is the Randomizer, which brings up photos of random boys. The Peeps system involved a variety of ways to search for friends in your area, a web-based mail client and various ways to post/send photos.
In the first few months after launch, over 50,000 gay teens signed up to make friends and chat online.
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