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lloyd tshirts
1996-1999 | eric

Tshirt design is a fun and interesting medium. Society is programmed to identify fashion labels or corporate brands/ads on tshirts. As a designer, it's enjoyable to see your designs being worn for years after creation.

After 4 years at Caltech, I created a smattering of designs for Lloyd House—let's explore a few of my favorites. Some of the shirts were screened myself, some were screened professionally—either way I designed the shirts, produced the screens and chose the inks.
 
  Borrowing from the "in every household" laundry detergent brand "New Ultra Tide", this was the first indication that I loved bright orange. One of my most popular designs, we also printed some on purple rather than orange tshirts. Sexy on baby tees.
         

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